A HUMAN-CENTERED DESIGN FIRM, COMMITTED TO

building a more
equitable world

Featured case study

Building Scalable Cashless Ecosystems

Karandaaz and partners digitize housing societies to pioneer cashless ecosystems in Pakistan.

Featured blog

Take my money! The Behavioral Science Behind Easier Digital Payments

Written by Muhammed Ahmed & Roos van Duijnhoven

This is some text inside of a div block.
About us

Transforming ideas into impactful
products, services and experiences
since 2016.

Your vision, our expertise – let's work towards
building a more equitable, better world together

Services

What we
are great at

Our work is primarily centered around user research, user experience
design, and business & service innovation. In our larger projects, we
seamlessly integrate multiple aspects to deliver comprehensive and
innovative solutions to our clients.

Research & Strategic
Insights
Experience & Brand
Design
Service & Business
Innovation
Work

Our favourite
success stories

Explore all case studies
Team

Your end-to-end
human-centered
design firm

We bring together researchers and multidisciplinary designers from diverse backgrounds to solve complex problems for tech startups, multilateral organisations, multinational companies, public sector entities and more.

Get to know us
Newsletter

The Journey Map

Join us on our journey to building a more equitable world, one thoughtful design at a time.